Full-fledged international marketing
2019
- Opened liaison office in Phnom Penh, Cambodia
- Opened liaison office in Manila, Philippines (Strategic partnership with local company)
2017
Opened liaison office in LA, USA
Opened liaison office in Toronto, Canada
2015
Launching New Products : Silver Line / 4 kinds of Jelly mask and hydrogel mask / mesh-cushion etc
2014
Opened liaison office in Singapore and Malaysia
Product sale at SWEETTMAY, directly operated by Shilla DFS
Cosmetics agreement signed with Seoul National University Medical School for the development of senior cosmetics
2013
Opened liaison office and warehouse at Sichuan, China
Opened liaison office in Taiwan and Kazakhstan
Reinforcement of international export
2012
Selected as Promising Export Small and Medium Company by the Small and Medium Business Administration
Opened liaison office in Hong Kong and Vietnam
2011
Opened branch office and distribution center in Guangzhou, China
Concentration of R&D capacity
2010
Selected as R&D support business by the Ministry of Knowledge Economy and the Ministry of Agriculture, Food and Rural Affairs
2009
Selected as one of 100 leading companies in Busan Metropolitan City
Selected as national R&D support business by the Small and Medium Business Administration
2008
Signed agreement with major universities for R&D and established research laboratories
Full-fledged development/ sales
2007
Sale at E-mart, Mega-mart, Lotte-mart etc
Sales contract with On-nuri/Pharmsnet Pharmacy chain stores
2006
Sale at Hyundai and Lotte department stores
2005
Patent registration of ingredient SangHwang mushroom with whitening, anti-aging, and moisturizing effects (set of 4)
Beginning of cosmetics business
2003
Additional launching of 14 basic skin care products
2002
Primary launching of Sang-hwang mushroom cosmetics especially with anti-aging effects
2001
Supply of cosmetic ingredient Sang-hwang mushroom to conglomerates
R&D period
2001
Research on cosmetic ingredient Sang-hwang mushroom
2000
Research on the effects on hair or skin of Sang-hwang mushrooms
1998
Establishment of company specializing in Sang-hwang mushrooms
